How Omio Works

 

If you want our (obviously biased) opinion, Omio is the Bugatti Veyron of mobile phone websites; it looks beautiful but there’s some seriously impressive engineering under its sleek exterior. Luckily, unlike a Bugatti Veyron, Omio is free to use and won’t get keyed by the neighbourhood scallies!

Here’s why Omio works so well.

Algorithms

At Omio, we know our maths. Our clever filters are built around incredibly complex algorithms. We could explain what these algorithms are based on, but then we’d have to kill you.

Real-Time Search

We’re not fans of ‘Go’ or ‘Search Now’ buttons. The Omio search function, built using Ajax, adjusts itself in real time as you use the site.

Daily Feeds

Omio automatically updates each morning. We import feeds from all our retailers so you know that you’ll always find the most recent deals and offers on Omio.

The Omio Team

Omio HQ is full to the brim with mobile phone-obsessed geeks. We might be the only start-up company to have someone with the job title of ‘Mobile Guru’.

Development Techniques

Omio has an impressive development pedigree.:

- The site is developed by ThoughtWorks, a world class global IT consultancy firm.

- Omio was built using Ruby on Rails, a web application framework designed to make web development faster, simpler and more efficient.