By
Ernest Doku
closeAuthor: Ernest Doku
Name: Ernest Doku
Email: ernest.doku@omio.com
Site: http://blog.omio.com
About: I like gadgets, loads! I like talking about them, writing about them, using them, watching other people use them though binoculars... Some would say it was an unhealthy fascination, but then I'd be all like, "Shh...," and go back to doing gadget-related things. Hit me up on Xbox Live or PSN, I'm EJStyleS. I promise to give you a good match as well as talk about things that aren't gadgets. A bit.See Authors Posts (565)

Well, the dust has settled on the T-Mobile G1’s launch and with a Saatchi-designed marketing drive, things are well underway. Omio had the opportunity to talk to Robin O’Kelly, Head of Corporate Affairs for T-Mobile. We discuss the handset at length, as well as T-Mobile’s plans for the future.
OMIO: I suppose we should start at the beginning. How did the partnership between the three companies involved in the G1 (HTC, T-Mobile and Google) come about?
O’Kelly: T-Mobile has been part of the Android Open Handset Alliance since its inception. We share Google’s view with regards to mobile internet, in that we want to provide freedom to the customer and we were the first to break the “walled garden” when using mobile internet with web ‘n’ walk back in 2005.
Other networks preferred to control what customers saw and where they clicked as soon as they entered the web, pushing their own services and products. We came at it from the other direction, we thought: ‘if we make the user experience comparable to the one they are familiar with on a PC, they will readily come back and use it more frequently.’ Which they did.
Now you see this as standard practice from the other networks, but it began with T-Mobile.
The G1 is a natural extension of that concept of fast, open and easy mobile internet usage, as is Android.
OMIO: And how was it working with HTC?
They are an excellent manufacturer, and one that has come so far in the last three years or so. They used to make high-end, technically very proficient Windows Mobile driven handsets, including the MDA III for T-Mobile. Now they are entering the mass market place, designing handsets for themselves and others. They are very happy to work alongside many manufacturers, but we think the chance to work with an entirely new operating system was the allure for them with the G1.
Read the rest of this entry »